// case studies
Anatomy of a Kovus build.
Real client builds, each written up in full: what the business had before, the pages that went live, the suburbs they cover and how each site is set up to be found.
/ construction · client case study
Bodycote Building: from Instagram to a builder's site for the Nambucca Valley
A licensed builder in the Nambucca Valley, NSW, whose work lived on Instagram, went live at bodycotebuilding.com.au with three project pages split by the kind of job, services linked to real jobs, and the phone number one tap away on every screen.
5 outcomes inside
/ roofing · client case study
Mandurah Roofing Services: a 54-page roof tile site built from the owner's own jobs
A Mandurah roof tile business with a Facebook page, an Instagram account and no website went live at mandurahroofingservices.com.au with 54 pages: ten service pages, 19 area pages from Rockingham to Pinjarra, five roof guides and eleven job stories, each linked to the Instagram post it came from.
5 outcomes inside
/ plumbing · client case study
AquaCore Plumbing: from DM-only bookings to a 43-page Melbourne plumbing site
A Melbourne plumbing company that took bookings only through Instagram direct messages, with no website, no Google Business Profile and no published phone or email, went live at aquacore-plumbing.com.au with 43 pages: eight service pages, 22 suburb pages, five guides and a job record linked to the original posts.
5 outcomes inside
/ carpentry · client case study
Probuild Construction Co: from Instagram and Facebook to a 35-page Hunter carpentry site
An owner-operated Cessnock carpentry and construction business with Instagram and Facebook but no standalone website went live at probuildco.com.au with a 35-page site: five service pages, 14 suburb pages across the Hunter, four project pages from real jobs, three guides and a 3D timber-frame hero.
6 outcomes inside
/ plumbing · client case study
Donza Plumbing: from an Instagram-only trade to 150 pages across Lake Macquarie
A Mannering Park plumbing and gas company running quotes entirely through Instagram DMs, with no website at all, went live on its own domain with 139 pages covering 100 suburbs from the northern Central Coast through Lake Macquarie to Newcastle, with its NSW Fair Trading accreditations published as structured data. The site has since grown to 150 pages and 103 suburbs.
7 outcomes inside
/ concreting · client case study
CJH Concrete: from no website and no map listing to 44 pages
A Currambine exposed-aggregate and honed concrete crew with an Instagram account, no website and no Google Business Profile went from completely invisible in search to a 44-page site with 16 suburb pages and eight service pages.
6 outcomes inside
/ roofing · client case study
McDonald Roofing Company: a specialist site for the trade that had none
A Wangara-based COLORBOND metal roofing and architectural cladding specialist with 1,285 Instagram followers and zero website went from nothing to a 29-page site with named builder credibility and live suburb pages.
5 outcomes inside
/ grocery · client case study
The Fruit Basket Perth: a greengrocer built to be found
An independent Mount Pleasant greengrocer running on Facebook alone got a real site and 18 suburb delivery pages. From its first search impression on 25 June to 9 October 2026, Google Search sent it 621 clicks from 21,626 impressions.
5 outcomes inside
Planning a Perth trade or local-business website? See the service, process and real WA build scope.
Matching trade notes sit with these builds: roofing website design examples, and produce-led greengrocer pages.