Should a painting website have separate pages for interior and exterior work?

Yes. They are different jobs with different preparation, different products and different photos. An interior page can talk about filling, sanding and working around furniture. An exterior page can talk about washing down, weather and the surface, whether that is render, brick or weatherboard. One combined page ends up describing neither properly.

Should a painter's registration number be on the website?

If you hold one, yes. Put it beside the ABN on the about page and in the footer, because the state's online licence search lets anyone check it, and a number that matches the register is one less question before the quote. Other states set their own rules, so show the credential that applies where you work and never imply one you do not hold. The WA Government's painters' registration page sets out who needs to register.

What photos does a painting website need?

Your own finished jobs, labelled with the kind of job and the suburb or town. Wide shots of whole rooms and whole elevations do more than close-ups of a brush. If you show a before and after, both photos need to be the same wall from the same angle.

Is a page per suburb worth it for a painter?

Only where there is something real to put on it: a job you did there, with photos, or a plain statement that you travel there. Give each town or suburb its own page with that on it, rather than one list of place names at the foot of the homepage.

Should a painter's website name the paint brands?

Name the brands you actually use, in plain language, because customers ask. Do not show a manufacturer's accreditation badge unless you hold that accreditation.

How much does a website for painting companies cost?

A standard painting build costs A$500 to A$1,000, quoted in writing with separate pages for homeowners and builders, and the labelled photos of finished rooms that sell each one. A Premium build, for a bigger site built to a higher finish, starts at A$1,000. Ongoing work is optional: A$97 a month covers hosting, security, backups and unlimited edits, and from A$197 a month adds SEO and Google Business Profile work.

Who owns the painting site and the finished-job photos?

The client owns the website, content, domain and source code from launch. For a painting company, that covers the homeowner and builder pages and every labelled photo of a finished job. The monthly plans are month to month with no minimum term, and cancelling takes effect at the end of the current paid month.

Will the site rank for repaint searches in my suburbs?

That is Google's call, and no quote includes a ranking. The build gives homeowners and builders pages of their own, each with finished-job photos, and covers the structured data and mobile speed search engines read. The SEO plan then works on the Business Profile, Search Console, directory listings and review requests each month, with a report on what changed.

Painter website design for painting companies that show the finished room.

Websites for painting companies have two buyers: the owner choosing a repaint from photos of finished rooms, and the builder who needs a new build sprayed out and finished. Give each a page of their own, with your own labelled jobs on it. Builds cost A$500 to A$1,000; see pricing.

Get a quoteHow pricing works

// the problem

Why a repaint and a new-build spray-out cannot share a page.

Three buyers, one services paragraph
A homeowner repainting three bedrooms, an owner with peeling weatherboards and a builder who needs a spray-out before fit-out are three different buyers. One paragraph headed 'our services' answers none of them. Interior repaints, exterior painting and new-build work each need a page with the prep, the coats and the photos that belong to that work.
A gallery with no labels
A grid of rooms with no suburb, no surface and no product tells a buyer nothing they can compare. Label each job: what it was, what was done to prepare it and what went on. A before-and-after pair is only honest when both photos show the same wall, so say so in the caption.
Registration left off the page
An owner comparing quotes can look a WA painter up on the state's online licence search in a minute. Publish the registration you hold next to the ABN, so the check confirms what the site already says instead of leaving the owner to wonder why the number is missing.
Builders have nowhere to land
Builder work is repeat work: spray out and undercoat before fit-out, back for the finish coats, then touch-ups before handover. A builder checking a painter wants to see new-build jobs and how the stages run, and a homeowner quote form does not ask the right questions. A page written for builders gives that enquiry its own path.

Nobody rings a painter at 10pm. A repaint is a planned job, compared over days, and the comparison is mostly visual. The owner wants to see rooms that look like theirs, finished, and to know the painter works in their suburb.

That makes a painting site a different thing from an emergency trade site. There is no call-out fee to print and no tap-to-call banner to build the page around. What carries the page is the work itself: whole rooms and whole elevations, photographed after the drop sheets are gone, each labelled with what the job was. A photo of a white wall proves very little on its own. A caption that says it was a dark feature wall taken back to white, in a named town, proves a good deal more.

A painter usually has two kinds of customer. Homeowners want interior repaints, exterior painting and sometimes a garage floor coating, and they ask about preparation, mess and how long the house is out of action. Builders want a painter who will spray out and undercoat before fit-out, come back for the finish coats and handle touch-ups before handover. These two do not read the same page the same way, so each gets a page and an enquiry path of its own.

Trust on a painting site comes from things a customer can check. In WA that starts with the painter’s registration, which an owner can confirm on the state’s public licence search. The number belongs in the footer and on the about page, beside the ABN, and the guide to licence numbers on WA tradie websites shows where else it can sit. The ABN can be linked straight to the ABN Lookup register. The paint brands you use can be named. None of it needs an adjective. Treat this as general information about what to show on a website, not legal advice, and check the current registration rules with Building and Energy before you publish.

Put together, that is a short list of pages: one for each kind of work you take on, an area page wherever there is a job to show, a few project pages told properly and an about page with the ABN linked to the public register. The painter website field guide walks through each part.

// built by Kovus

Built by Kovus for other trades.

These are real client sites for other trades, each linked to its case study, and the same approach carries over to a painting site.

All 8 client case studies

// the numbers

Tested before launch, tracked once it is live.

Checked

Mobile, accessibility and technical search checks recorded before launch

/ Launch QA

Measured

Agreed enquiry events and available search data reported against the baseline

/ Client reporting

// prices and terms

What a website for painting companies costs.

Website build: A$500 to A$1,000, quoted in writing for the pages and integrations the business needs. A Premium build for a bigger site starts at A$1,000. What Premium covers.
Hosting and edits: A$97 a month covers hosting, security, backups and unlimited edits. What website maintenance covers.
SEO and Google Business Profile: From A$197 a month, adding Business Profile work, Search Console, directory listings, review requests and a monthly report. SEO for tradies.

A quote-scoped one-off build is available without ongoing services, which are quoted separately. The client owns the website, content, domain and source code. Optional ongoing services are month-to-month with no minimum term. The client may cancel at any time, effective at the end of the current paid month. Full pricing and terms.

// straight answers

What painters ask before a quote.

Should a painting website have separate pages for interior and exterior work?: Yes. They are different jobs with different preparation, different products and different photos. An interior page can talk about filling, sanding and working around furniture. An exterior page can talk about washing down, weather and the surface, whether that is render, brick or weatherboard. One combined page ends up describing neither properly.
Should a painter's registration number be on the website?: If you hold one, yes. Put it beside the ABN on the about page and in the footer, because the state's online licence search lets anyone check it, and a number that matches the register is one less question before the quote. Other states set their own rules, so show the credential that applies where you work and never imply one you do not hold. The WA Government's painters' registration page sets out who needs to register.
What photos does a painting website need?: Your own finished jobs, labelled with the kind of job and the suburb or town. Wide shots of whole rooms and whole elevations do more than close-ups of a brush. If you show a before and after, both photos need to be the same wall from the same angle.
Is a page per suburb worth it for a painter?: Only where there is something real to put on it: a job you did there, with photos, or a plain statement that you travel there. Give each town or suburb its own page with that on it, rather than one list of place names at the foot of the homepage.
Should a painter's website name the paint brands?: Name the brands you actually use, in plain language, because customers ask. Do not show a manufacturer's accreditation badge unless you hold that accreditation.
How much does a website for painting companies cost?: A standard painting build costs A$500 to A$1,000, quoted in writing with separate pages for homeowners and builders, and the labelled photos of finished rooms that sell each one. A Premium build, for a bigger site built to a higher finish, starts at A$1,000. Ongoing work is optional: A$97 a month covers hosting, security, backups and unlimited edits, and from A$197 a month adds SEO and Google Business Profile work.
Who owns the painting site and the finished-job photos?: The client owns the website, content, domain and source code from launch. For a painting company, that covers the homeowner and builder pages and every labelled photo of a finished job. The monthly plans are month to month with no minimum term, and cancelling takes effect at the end of the current paid month.
Will the site rank for repaint searches in my suburbs?: That is Google's call, and no quote includes a ranking. The build gives homeowners and builders pages of their own, each with finished-job photos, and covers the structured data and mobile speed search engines read. The SEO plan then works on the Business Profile, Search Console, directory listings and review requests each month, with a report on what changed.

// the framework

Scope the buyer first: the homeowner, then the builder.

A painting site built around who is buying, not one services list. How the five scoped areas work.

The same build sits behind all Kovus websites for tradies, scoped here to painting companies.

// practical guides

Field guides for painting businesses

Browse every field guide Browse guides and case studies

// built from Perth

A Fremantle weatherboard repaint is not a Baldivis new build.

Kovus is based in Perth. How painting search splits across the metro is covered on Web Design Perth.

Scope a painting site that shows the finished room.

Send a few photos of finished rooms, the suburbs you work and whether builders are part of your week. Josh quotes the homeowner and builder pages in writing.

Get a quoteHow pricing works

Or call Josh on 0423 155 979 or email josh@kovus.dev.

Why a repaint and a new-build spray-out cannot share a page.

Three buyers, one services paragraph

A gallery with no labels

Registration left off the page

Builders have nowhere to land